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Walkthroughs

Step-by-step walkthroughs of how we approach four common problems, from the first trigger to the final record. Every project is scoped to your own process, systems, and rules.

01

Walkthrough

From New Enquiry to Organised Sales Pipeline

How it works · From new enquiry to organised pipeline

In

  • Website form
  • Email
  • WhatsApp
  1. 1

    Capture

    Enquiry received from any channel

    Source: website

  2. 2

    Validate

    Required fields checked

    Phone missing

  3. 3

    Enrich

    Public company details added

    Company: 40 staff

  4. 4

    Qualify

    Scored against your criteria

    Fit: high

  5. 5

    Route

    Owner assigned, follow-up drafted

    Owner: Sales lead

    Human checkpoint

Out

  • CRM record
  • Follow-up task
  • Pipeline report
From new enquiry to organised pipeline. Inputs: Website form, Email, WhatsApp. Steps: Capture, Enquiry received from any channel; Validate, Required fields checked; Enrich, Public company details added; Qualify, Scored against your criteria; Route, Owner assigned, follow-up drafted. Outputs: CRM record, Follow-up task, Pipeline report.

The problem

A small B2B business receives enquiries from different channels. Someone has to review each message, identify the relevant details, add information to the CRM, and decide who should follow up.

When the process is handled entirely by hand, records can become inconsistent and follow-ups can be delayed.

The proposed solution

A workflow that collects enquiries from approved sources, extracts relevant information, checks for missing fields, and prepares a structured CRM record.

Where appropriate, it categorises the enquiry, suggests a next step, and creates a follow-up task for the responsible team member.

Business value to investigate

  • Less repetitive data entry
  • More consistent CRM records
  • Better visibility into new enquiries
  • Fewer missed handoffs
  • Easier measurement of response times

How it works

  1. 01A new enquiry arrives through a supported source.
  2. 02The workflow validates the available information.
  3. 03AI assists with categorisation or extraction where useful.
  4. 04The information is formatted into a consistent structure.
  5. 05The workflow creates or prepares the relevant CRM record.
  6. 06A team member reviews uncertain or important information.
  7. 07Processing status and errors are recorded for troubleshooting.

Measurement plan

Record the existing handling time and error rate before implementation, then compare equivalent samples afterwards using the same definitions.

No improvement figures are published until the workflow has been tested and the result verified.

02

Walkthrough

Automated Reporting and Data Preparation

How it works · From scattered exports to a trusted monthly report

In

  • CRM export
  • Accounting
  • Spreadsheets
  1. 1

    Collect

    Data pulled on a schedule

    3 sources · 06:00

  2. 2

    Validate

    Missing and duplicate rows flagged

    4 duplicates removed

    Human checkpoint

  3. 3

    Calculate

    Agreed metric definitions applied

    12 metrics

  4. 4

    Explain

    Short written summary added

    Margin down 2 pts

  5. 5

    Publish

    Report and dashboard updated

    Sent to managers

Out

  • Dashboard
  • Monthly pack
  • Exception list
From scattered exports to a trusted monthly report. Inputs: CRM export, Accounting, Spreadsheets. Steps: Collect, Data pulled on a schedule; Validate, Missing and duplicate rows flagged; Calculate, Agreed metric definitions applied; Explain, Short written summary added; Publish, Report and dashboard updated. Outputs: Dashboard, Monthly pack, Exception list.

The problem

A team receives data from spreadsheets, exports, or different business systems. Preparing a recurring report means cleaning the data, checking inconsistencies, combining files, and formatting the results.

The work is repetitive and can introduce errors.

The proposed solution

A repeatable data-processing workflow that validates incoming files, standardises fields, flags unexpected values, and prepares the information for reporting.

AI can assist with selected classification or explanation tasks, but calculations and critical validation use deterministic rules.

Business value to investigate

  • Reduced report preparation time
  • More repeatable reporting
  • Easier identification of data issues
  • Less manual file manipulation
  • Clear visibility of exceptions

How it works

  1. 01Collect files or data from approved sources.
  2. 02Validate file formats and required fields.
  3. 03Standardise values and naming conventions.
  4. 04Flag missing, duplicated, or unexpected records.
  5. 05Run defined calculations and checks.
  6. 06Generate the agreed report or output file.
  7. 07Provide an exception summary for human review.

Measurement plan

Compare preparation time, error rates, and the number of manual corrections before and after implementation.

No improvement figures are published until the workflow has been tested and the result verified.

03

Walkthrough

An Internal Assistant for Business Knowledge

How it works · From internal question to sourced answer

In

  • Policies
  • Guides
  • Past proposals
  1. 1

    Ask

    A colleague asks in Teams or Slack

    “Refund policy?”

  2. 2

    Search

    Relevant passages retrieved

    3 passages found

  3. 3

    Check

    Permissions and dates verified

    Access: allowed

  4. 4

    Answer

    Concise answer with references

    2 sources cited

  5. 5

    Escalate

    Unclear questions go to an expert

    Expert notified

    Human checkpoint

Out

  • Answer with sources
  • Feedback
  • Gap report
From internal question to sourced answer. Inputs: Policies, Guides, Past proposals. Steps: Ask, A colleague asks in Teams or Slack; Search, Relevant passages retrieved; Check, Permissions and dates verified; Answer, Concise answer with references; Escalate, Unclear questions go to an expert. Outputs: Answer with sources, Feedback, Gap report.

The problem

Business information is spread across policies, documents, guides, internal notes, and shared folders. Employees spend time searching for answers or asking colleagues to find them.

The proposed solution

An internal assistant that searches an approved collection of documents and answers with references to the relevant source material.

It distinguishes between answers it can support with evidence and questions it cannot answer confidently.

Business value to investigate

  • Less time spent searching
  • More consistent access to approved guidance
  • Fewer repetitive internal questions
  • Better discoverability of business knowledge

How it works

  1. 01Identify approved information sources.
  2. 02Organise documents and establish access permissions.
  3. 03Index the content using a suitable retrieval approach.
  4. 04Retrieve relevant passages for a question.
  5. 05Generate a concise response grounded in those passages.
  6. 06Include source references where supported.
  7. 07Ask for clarification or direct the user to a person when evidence is insufficient.

Measurement plan

Evaluate answer quality, source relevance, unresolved questions, response time, and user feedback against a defined test set.

No improvement figures are published until the workflow has been tested and the result verified.

04

Walkthrough

Administrative Request and Approval Workflow

How it works · From request message to approved and tracked

In

  • Email request
  • Chat message
  • Intake form
  1. 1

    Submit

    Request entered through one form

    REQ-311

  2. 2

    Complete

    Missing details asked for

    Budget added

  3. 3

    Route

    Rules assign the right approver

    Approver: Ops lead

  4. 4

    Decide

    The approver reviews and decides

    Approved

    Human checkpoint

  5. 5

    Record

    Requester notified, trail saved

    Audit entry saved

Out

  • Status update
  • Audit trail
  • Open requests view
From request message to approved and tracked. Inputs: Email request, Chat message, Intake form. Steps: Submit, Request entered through one form; Complete, Missing details asked for; Route, Rules assign the right approver; Decide, The approver reviews and decides; Record, Requester notified, trail saved. Outputs: Status update, Audit trail, Open requests view.

The problem

Requests arrive through email or messages. Someone has to review them, ask for missing details, route them to the right person, and track approval.

This creates back-and-forth and makes it hard to see what is outstanding.

The proposed solution

A structured request process with consistent intake fields, routing rules, status tracking, notifications, and an audit trail.

AI may help classify incoming requests, while approval decisions remain with authorised people unless an approved policy permits automation.

Business value to investigate

  • Clearer request ownership
  • Better status visibility
  • Less manual coordination
  • More consistent handling
  • Easier review of outstanding requests

How it works

  1. 01A request is submitted through a structured intake form.
  2. 02Missing details are requested before the request moves on.
  3. 03Routing rules assign the request to the right owner.
  4. 04The owner reviews and approves, declines, or asks a question.
  5. 05Status updates and notifications keep the requester informed.
  6. 06Every action is recorded in an audit trail.

Measurement plan

Measure time to assignment, time to completion, number of clarification messages, and the share of requests processed within agreed targets.

No improvement figures are published until the workflow has been tested and the result verified.

Have a process that looks like one of these, or nothing like them? Describe it in your own words.

Describe Your Workflow

Next step

What would you like to improve?

Tell us what is taking too much time, what is difficult to manage, or what you would like your systems to do differently. You do not need a technical specification to start.